Cricbuzz Revolutionizes Cricket Coverage with Major Investment and International Expansion
Major Investment Fuels Global Growth
In a significant development for cricket enthusiasts, Dream11 Parent company has invested $50 million in Cricbuzz and Willow TV, as announced in May 2025. This strategic investment marks a new chapter in Cricbuzz’s evolution as a leading cricket platform.
Platform Enhancement and Service Integration
A notable advancement came in April 2024 when Willow, a prominent pay television cricket channel and streaming service in the United States and Canada, was integrated into Cricbuzz. The service, rebranded as “Willow by Cricbuzz,” now offers subscription content including regional rights to the IPL and ICC tournaments through the Cricbuzz app.
The platform continues to excel in its core services, operating as a comprehensive website providing live cricket scores, news, and schedules, while delivering real-time match updates, articles, and team information.
Current Operations and Market Presence
Under the leadership of CEO Pankaj Chhaparwal, Cricbuzz currently employs 110 professionals as of May 2025. The platform has established itself as one of the most popular mobile apps for cricket news and scores, with its mobile application achieving over 100 million downloads, and the website serving more than 50 million users worldwide.
Future Outlook and Market Impact
The platform has also expanded its reach in Asia, notably joining StarHub Sports+ in Singapore in May 2025. As an operator of a sports news and information website, Cricbuzz aims to provide comprehensive coverage and updates on cricket matches and events, offering live scores, schedules, latest news, stats, videos, archives, series information, team details, and rankings, all in one accessible platform.
